I have an idea about the new media. Since female has a huge
power on purchase, the new media can be firstly made for shopping power. The new
media can use the photo of consumer in three dimensional view and let it dress
up the clothing consumer want to purchase. In this case, the buyers doesn’t
have to leave their house and purchase the clothing that exactly match them. Hence,
less returns will be made because of the not match size doesn’t fit and all
kinds of problems relate to personal fitness other than pricing.
I think personal shopping would be a good idea. Especially if they can perfect the program to show accurate fit. I know I would use this and it would save me a lot of time.
ReplyDeleteIt would be a great idea since it would save time for shoppers to go out every time in rush hours. As we know, online shopping is growing and I think your idea would fit in this regard.
ReplyDeleteHi Ruiqui, this is a great idea. By allowing the consumers to virtually "try on" the clothing and visualizing how they would look, as if they were trying on the clothing in front of a mirror, would revolutionize the way we shop for clothing! Of course, sizing and fit is only one factor. The other major factor is quality/texture and workmanship. If the app can show the texture of the material (perhaps, by having close-up photographs of the material), it would become a very popular for both retailers and consumers!
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